“Information is Not Instruction”, Dr. David Merrill

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Posted on 23rd January 2010 by admin in Instructional Strategies |eLearning Rebel

Dr. David Merrill is one of the true founding fathers and visionaries of effective instructional technology design with over 40 years in academia, research and consulting in the field of instructional technology and a true “e-learning rebel.” He is the true evangelist for well designed instruction, both instructor led and e-learning. I have met Dr. Merrill and heard his lectures on several occasions and consider him to be a mentor from afar. I remember watching Dr. Merrill in the mid-90s at one of first ASTD technology conferences in Orlando. I was hooked on his message and have been an follower of Dr. Merrill’s message ever since. I am also an alumni of Dr. Merrill’s summer instructional technology institute at USU. I remember being a bit star struck as I stood at the sign-in booth at the conference and started to meet the experts and theorists in the field who were signing in. We were even invited to Dr. Merrill’s home to see his incredible train set and enjoy some ice cream and lemonade which is about the strongest drink you will get in Dr. Merrill’s home.

The problem is that our instruction in the training industry is still very information centric after all these years. Drucker pointed out that knowledge that does not improve productivity simply becomes information (Drucker, 1993). If we create new knowledge and then simply drop it into a searchable database, we have lost the productive yield of that information.

Please watch this video and make it your goal and mission to develop effective instruction and not just “good looking fancy” instruction. We also need to focus on designing instruction so that it leverages knowledge in such a way that it will improve performance and productivity in the workplace.

Motivation alone is not sufficient. Students can get excited about going to a course or taking an online course but if the instruction has been poorly designed, all the motivation in the world is not going to improve the instruction. Listen to Dr. David Merrill’s frustration with the current state of instructional effectiveness.

References

Papers written by Dr. Merrill

Drucker, P. F. (1993). Post capitalist society. New York: HarperBusiness.

Virtual Mind Folders

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Posted on 21st January 2010 by admin in 3D Virtual Worlds |Cognitive Science |Collective Intelligence

This past week, I attended a seminar hosted by, Microsoft,  Proton Media, a 3D virtual meeting company, and Erica Driver from Thinkbalm.

The title of the event was, “Life Sciences 2010“. It is difficult to say what the focus of the seminar was. Several topics were discussed. As I walked into the lobby I was greeted by Proton Media employees and a book signing by Tony O’Driscoll for his new book, “Learning in 3D“, which he co-authored with Dr. Karl Kapp. My expectation was that the focus would be on learning in 3D virtual worlds in the context of the life sciences industry. That is not what we covered. The seminar was focused on how to manage the cacophony of information, that we deal with everyday, bring it together and make meaning out of it. And with 3D virtual spaces we do not have to manage the information alone, we can invite others into the mental dance in a form of distributed cognition (Hutchins, 1995).

Erica Driver gave a very nice presentation and presented the challenges that we face specifically in the life sciences industry today.

  • We are facing more and more mergers and acquisitions.  This topic is close to my heart. The company that I work for is in the process of the merger and integration process. It is a very stressful and ambiguous process. You are bringing together two global corporate cultures that have evolved for nearly a century.
  • In the life sciences industry, the life cycle to bring a new product to market is anywhere from 10-15 years. During this time, team members come and go, business units re-organize, regulations change and even the needs of the patients change. It is really difficult to keep a consistent ongoing process over such a long period of time.
  • We need to practice better cross divisional, cross disciplinary collaboration and communications in the 21st century life sciences industry.

So the question is, how can 3D virtual collaboration environments help to address these issues? This was, I suppose the focus of the seminar. I was hoping for a greater emphasis on creating learning organizations through the use of 3D virtual environments but the focus was truly around the collaboration capabilities of 3D virtual environments which is the current header title line on Proton Media’s website, “Virtual Collaboration for Business.”

I sketched a drawing as Erica and other panel members discussed a concept that suggests that 3D virtual environments have the potential to merge or unify disparate data and information that comes to us in many forms through the business day. These include all forms of information content through web sites, email, voice mail, instant messaging, online learning content, social networking discussions, .. etc. So how do you bring it all together and make meaning out it? How do you construct knowledge that is useful out of all the information streams coming at you every day through multiple channels? Sound familiar? It is starting to sound like constructivist theories for learning.

Another point made is that we live in a 3D context all the time. We do not work and collaborate on a flat 2 dimensional surface. We meet, collaborate, problem solve and learn in a 3 dimensional space. However most of us stare into a iPhone, Blackberry or laptop at a 2D screen with multiple channels of information which can sometimes be quite overwhelming. So imagine bringing all that information together in a single room and placing it on the walls, in 3D charts and graphs and even 3D objects. Now walk into your room of information with a few friends. It is sort like inviting friends into your mind to see how you are bringing it all together in a synthesis of contextualized information. Let’s add a bit here, take a little away there, analyze it and synthesize it some more. It is truly a cognitive extension of you brain, a place to keep your thoughts in a 3D virtual folder.

The space doesn’t have to look like your cluttered desk. It should be your happy place like the middle of a field with some trees, birds chirping and maybe a babbling brook. Place your stuff there, move it around, think about it and when your are ready, invite some of you colleagues in to add some of their thoughts.

References

Hutchins, E. (1995). Cognition in the wild. Cambridge, Mass.: MIT Press.

Skinner, Virtual Environments and Behavioral Change

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Posted on 13th January 2010 by admin in 3D Virtual Worlds |Cognitive Science

 In B.F. Skinner’s (1971) book “Beyond Freedom and Dignity”, he introduced the concept that behavior is directly influenced by the environment. Skinner stated, “Young people drop out of school, refuse to get jobs, and associate only with others of their own age not because they feel alienated but because of defective social environments in homes, schools, factories and elsewhere.” This was a unique concept that environments would have an impact on behaviors.

This is the quote that caught my attention in terms of what we might be able to do as instructional technologists, “Behavior which operates upon the environment to produce consequences (“operant behavior) can be studied by arranging environments in which specific consequences are contingent upon it.” He then states, “… changes in the environment of the individual have quick and dramatic effects.” (Skinner, 1971). Consider as a thought experiment if you could wave the magic wand and change the environment of an inner city classroom. In a moment it is transformed into a rich hands on learning environment. It were the words “arranging environments” that caused me to reflect on what we are now doing in virtual learning environments.

In New York City, Mayor Rudy Giuliani decided to test the concept of changing the environment in order to reduce crime. It was a controversial concept but it appears to have worked. He changed a few small things in the environment and somehow crime went down. So this would suggest that if a child is living in a neighborhood with old battered buildings, and graffiti on the walls, bad odors, that his behavior will be impacted as a result. Take that same child and place them in a clean orderly neighborhood and the child’s behavior will change for the better.

At IDEO, an innovation company, Tom Kelley explains that they try to create an environment of creativity. Google seems to do the same thing. The environment has a direct impact on behavior in the workplace. Now I reflect on my workplace which has rows and columns of never ending fabric covered boxes in a drab beige color. This type of environment changes the behavior of workers.

So what does this have to do with cognitive technology? Training and education, according to Skinner, Gagne and Mager is about changing behavior. Instructional designers define measurable learning objectives, develop training programs and hope that they impact a positive change in behavior.

What if we could place people in a simulated virtual environment that takes them from the drab cubicle to a large spacious room with lots of plants and running water, maybe with the soft sound of birds singing in the background. Now within that environment, task them with learning a new concept or solving a complex business problem. Could we change the motivational level to learn in the same way that the child changes his or her behavior in the clean orderly neighborhood? It is really an unanswered question but in theory motivation should go up.

Have you ever gone to a dark, dreary library with the musty smell of books. It is so quiet you hear your own heart beat. Are you motivated to stay and peruse the books. I want to get what I need and then quickly get the heck out of there.

Consider the classrooms in most public schools. Take a look at the image below. This is the vantage point for most learning in public schools around the world. I can just smell the chalk dust when I look at this picture. And oh boy were those seats comfortable. No wonder we all have bad backs. No wonder Einstein stared out the window. He was bored. Environment changes our behaviors. Desire to learn is a behavior.

How about a classroom that looks like this? That’s my character in 2nd Life, sitting in a lounge chair gazing out at the stars. Now add a group of people to sit around and discuss what they are seeing. Get out of the chair and fly around the solar system. Rather then talk about Egypt, go there and explore the pyramids. Now in that environment challenge your students with a difficult question, while standing amoung the pyramids or sitting in chairs in front of the moons of Jupiter. I believe that the conversation will be much richer in this environment then the drab rows and gray cinder block of the typical classroom.

References

Skinner, B. F. (1971). Beyond freedom and dignity. New York: Bantam/Vintage Books

Have we learned anything since Dewey regarding experiential learning?

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Posted on 8th January 2010 by admin in Cognitive Science |Instructional Strategies

First let me say that if Dewey where to sit and observe the teaching model in today’s modern public schools he would probably be appalled that so little has changed. Dewey’s concern for children learning from purely didactic lectures based on information from the past is still a problem today. (Dewey, 1963) Children have very little opportunity during a school day to learn by experience other then the walk to and from school.

I have a 14 year old son Steven. Last year I was called into a teachers conference to discuss Steven’s lack of motivation to follow the direction of his history teacher. The teacher began to explain to me that the students were asked to copy facts from a sheet of paper that I could tell was created over 20 years ago and transpose the facts to another sheet of paper. The teacher actually could not understand why my son lacked the motivation to perform this task.

Modern theorists like Kolb (1984) and Merrill (1994) have expanded off of the theories of Dewey to develop models for experiential and task centric teaching models. However, like Dewey, Kolb and Merrill are just as frustrated with the state of instruction in our schools and adult learning centers, as was Dewey at the turn of the century. Merrill (1994) has exclaimed in so many of his papers and lectures that “information is not instruction”, followed by an emphasis on the need for whole task centric instructional strategies.

Other then a few select progressive schools, the scene is generally the same in all of our U.S. based schools. From children in the 1st grade to adults in their first years of college, you can observe students sitting passively in their plastic molded desks, textbooks in hand, listening to the rants of the wise teacher or professor at the front of the room. The books are more colorful and now available in an electronic format, but in reality, very little has changed in a hundred years.

References

Dewey, J. (1963). Experience and education. New York: Collier Books.

Kolb, D. A. (1984). Experiential learning: Experience as the source of learning and development. New Jersey: Prentice-Hall.

Merrill, M.D. (1994) Instructional Design Theory. Englewood Cliffs, N.J: Educational Technology Publications

Heidegger, Things and Learning Objects

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Posted on 1st January 2010 by admin in 3D Virtual Worlds |Cognitive Science |Learning Objects

In Heidegger‘s philosophic description of things, he uses physical objects to discuss things like the jug or the chalice. In his essay entitled, “Things”, Heidegger uses the analogy of a jug filled with wine to provide his philosophy on things or objects. The truth of the jug is not known until you pour out the wine and consider the whole system, the source, the purpose and the recipient of the wine. The wine comes from the grape. The grape comes from the earth and the sun. The wine can be poured to honor the gods as a libation: bringing all these together in “mirror-play.” In other words it’s not the jug or the wine that are the things, it is the four-fold unity as Heidegger suggests that gives meaning to the thing.

So how do we look at the soft programming objects developed by writing lines of text in a programming language?

Computer programmers follow a methodology referred to as object oriented programming in which they create small mini-programs that represent objects. These objects have attributes such as name and type, and functions referred to as methods. Programming objects can act and be acted upon. They function like a template that they can be used to create or instantiate new objects over and over again. For example a text box in Power Point is an object. Every time you create a new text box in Power Point , you are instantiating an object. It is a very simple object but it is an object nonetheless.

For a much richer understanding of soft objects, visit Second Life (www.secondlife.come) and learn how to create an object. What would Heidegger have thought of “prims” as objects in virtual environments like Second Life? Here’s a video from Dr. Tony O’Driscoll on the seven sensibilities of virtual worlds, including sense of self and sense of distance which I suspect Heidegger would have had to much to say about. http://www.youtube.com/watch?v=O2jY4UkPbAc

In the world of knowledge and learning management we deal with soft objects more then hard objects. We deal with information and the context of information. The computer, the mp3 player or the CD-ROM for that matter are physical objects that contain the soft objects. So how can we apply Heidegger’s metaphor of the jug and the four causes to knowledge and learning management objects?

References

Heidegger, Martin, (1971). The Thing. Poetry, Language, Thought. (Albert Hofstadter, Trans.).(pp. 165-182). New York, NY: Harper Collins Publishers, Inc.